JCB DIGatron™ Joins LEGO® Technic™ Monster Jam® Series

Monster Jam Digatron Lego collab

First-ever JCB-branded LEGO® set showcases engineering excellence and innovation.

The Monster Jam® JCB DIGatron truck has officially joined the LEGO Technic lineup, bringing JCB’s legacy of innovation to young builders and Monster Jam fans around the world. Developed as part of a collaboration between Monster Jam and LEGO, this latest addition to the LEGO Technic series is the first to feature JCB’s distinctive colors and branding.

The 218-piece model, designed for ages 7 and up, features a pull-back motor that allows users to recreate the power and performance of DIGatron in action. Released globally early this year, the set retails for $27.99 and is available at LEGO retailers worldwide.

JCB has a long history of engineering machines that push the boundaries of what’s possible in construction, agriculture, and beyond. Seeing DIGatron join the LEGO Technic Monster Jam lineup is an exciting moment, and we hope it inspires the next generation of engineers and innovators.

Marc-André Dubois | Vice President of Marketing at JCB North America

The real-life DIGatron Monster Jam truck, which debuted in January 2024, was developed through a close collaboration between JCB engineers and Monster Jam to ensure an authentic and high-performance design. Combining Monster Jam’s racing expertise with JCB’s deep-rooted engineering capabilities, DIGatron features a 1,500-horsepower engine and a construction-inspired design that showcases the brand’s commitment to power, durability, and innovation.

The LEGO Technic version captures the essence of DIGatron while providing an engaging, hands-on building experience. Fans have already begun using the set’s components to create alternative builds, including a JCB Fastrac tractor, demonstrating the versatility and creativity the set encourages.

The LEGO Technic Monster Jam DIGatron set marks the beginning of a broader range of consumer products, with additional DIGatron toys by Spin Master and other Monster Jam licensing partners set to launch later in 2025.