JCB & Racing Point Sponsorship

Both brands share a global ambition for engineering through excellence and finding new ways of approaching everyday projects. The sponsorship goes further than branding on a car however as JCB drives deeper into the team’s DNA through the provision of workwear, power tool and machines for the European F1 Season.

Global motorsport would not be possible without the people behind the scenes laying the foundations for exhilarating racing. For over ten years, JCB has worked with tracks and governing bodies around the world to provide training and machines for effective car recovery to ensure the show continues for the millions of fans around the world.

JCB’s involvement in motorsport spans over 40 years, uniting a thirst for innovation and engineering with a commitment to celebrating British achievement. Quite simply, we are DRIVEN. From racing cars in the World Cup Rally to Le Mans 24 Hours, Ferraris to XXXX and even holding a Land Speed Record for our DieselMax, pushing our boundaries and the perception of what’s possible truly drives us.